> For the complete documentation index, see [llms.txt](https://zversusproject.gitbook.io/zversusproject/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://zversusproject.gitbook.io/zversusproject/the-game/advertising-revenue/advertising-content-functions.md).

# Advertising Content Functions

The breakdown of advertising content functions like this:

* **Small Adverts**
  * Small totems will be located in BLOCKS & REBUILDS as well as the open-world of the first-person or VR landscape. They will be integrated to feature a post-apocalyptic feel, meaning they could be in the form of:
    * Tattered posters
    * Bus Stop adverts
    * Stickers
    * Graffiti
    * Emotes
  * Each of the advertising boards will be owned 50% by Z VERSUS PROJECT, and 50% by 50 NFT holders. So those 50 NFT holders will gain 1% of all advertising revenue generated by that totem for every NFT held.
  * Sample Cost of a Small Totem NFT:
    * $ZVERSUS / $1500 @ PUBLIC SALE PRICE Projected Revenue from 1 Small Totem NFT 24k USD per year
* **Large Adverts**
  * Large totems will be located in BLOCKS & REBUILDS as well as the open-world of the VR landscape. They will be integrated to feature a post-apocalyptic feel, meaning they could be in the form of:
    * Billboards of the urban or rural environment
    * Large banners strung up in specific areas
    * Vending machines that sell the items
    * Stores where a representative sells item
    * Premium emotes
  * Each of the advertising boards will be owned 50% by Z VERSUS PROJECT, and 50% by 50 NFT holders. So those 50 NFT holders will gain 1% of all advertising revenue generated by that totem for every NFT held.
  * Sample Cost of a Large Totem NFT:
    * $ZVERSUS/ $2000 @ PUBLIC SALE PRICE Projected Revenue from 1 Large Totem NFT 31k USD per year

![](https://1300585338-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F8CTsvHBMDoLc9aZHDJAR%2Fuploads%2FvW36jiufWEDEKKOLWfKa%2Fadvert%C4%B1s%C4%B1ngpart.png?alt=media\&token=8dbe647b-2e07-498a-bcdb-c38829c0a0be)